# Prompts IA generativa externa — Martha Medeiros > Pacote de prompts curados pra rodar em **Midjourney v7**, **Flux 1.1 Pro / Flux Pro Ultra**, **Sora**, **Veo**, ou **Ideogram** — caso queira gerar imagens/vídeos NOVOS pra reforçar a apresentação ou pós-reunião. > > Cada prompt foi escrito pensando no DNA Martha (alta-costura, renda nordestina, sertão, contemporâneo + raiz, anti-folclórico). Use como ponto de partida — ajuste cores e estilos conforme acesso aos assets reais. --- ## Como usar 1. **Midjourney v7** (recomendado pra fotografia editorial): cole o prompt + adicione `--ar 9:16 --style raw --v 7` 2. **Flux Pro Ultra** (recomendado pra realismo BR / fotografia documental): cole o prompt direto, resolução 2048x1536 3. **Sora / Veo** (recomendado pra Reels seriados): use os prompts da seção VÍDEO. Resolução 1080x1920 vertical 4. **Ideogram** (recomendado pra textos sobrepostos / capas de coleção): use prompts da seção CAPAS > ⚠ **Atenção:** sempre revise o output com a Gabi/Martha antes de usar publicamente. IA pode gerar cenas que parecem "folclóricas demais" — corrija pra "Vogue Business x raiz". --- ## 🎯 PILAR 01 — Origem (rendeiras nordestinas) ### Prompt 01.1 — Retrato editorial Dona Lurdes (Reel Ep 01) ``` Documentary editorial portrait of Brazilian artisan woman in her 60s, weathered hands holding lace renaissance work, sitting on white-washed stone porch in Northeast Brazil semi-arid landscape, golden hour soft light, shot on Mamiya RZ67 with Portra 400 film, color palette of terracotta beige cream and dusty blue, melancholic dignity, Rinko Kawauchi meets Sebastião Salgado aesthetic, no folkloric clichés, Vogue Brasil documentary editorial style ``` - Midjourney: `--ar 4:5 --style raw --v 7 --s 250` - Flux Pro Ultra: 1920x2400, prompt strength 0.75 ### Prompt 01.2 — Comunidade trabalhando (Reel Ep 01 cover) ``` Wide shot of 4 Brazilian artisan women working renaissance lace together in Cabaceiras semi-arid Paraíba region, traditional whitewashed adobe house with bougainvillea, natural Northeast light at 4pm, intimate authentic documentary, Rinko Kawauchi meets Pieter Hugo, color grading of cream and rust, slow pace dignity, no exoticism, editorial National Geographic style ``` ### Prompt 01.3 — Detalhe macro renda (texture B-roll) ``` Macro extreme close-up of needle threading fine renaissance lace in hand of older Brazilian woman, soft natural daylight, shallow depth of field, single needle catching light, threads in cream and ecru, contemplative meditative still life, slow cinema aesthetic, Hammershoi-meets-textile-art mood ``` --- ## 🎯 PILAR 02 — Renda (técnicas) ### Prompt 02.1 — Tipologia visual de rendas ``` Editorial flat lay top-down composition of 4 Brazilian Northeast lace techniques side by side: renascença, labirinto, filé, crochê, on cream linen background, single soft north-window light, archival catalog aesthetic, museum-quality documentation, Vogue Business documentary style ``` - Use como capa de carrossel comparativo ### Prompt 02.2 — Renda virando vestido (transição visual) ``` Cinematic split-image: left side shows raw white renaissance lace draped on artisan's wooden table in Northeast Brazil, right side shows finished couture bridal gown on São Paulo atelier mannequin in soft daylight, parallel dignity, narrative continuity, bridge between origin and destination, Vogue Brasil cover-quality ``` --- ## 🎯 PILAR 03 — Atelier Jardins (couture process) ### Prompt 03.1 — Atelier real, processo couture ``` Editorial photograph inside high-end Brazilian haute couture atelier in São Paulo Jardins, female lead designer carefully draping ivory silk on dressmaker's mannequin, golden afternoon light through tall windows, walls lined with mood boards and fabric swatches, marble work tables, thread spools in cedar, atmosphere of Hermès-Paris-meets-Brazilian-warmth, photographed by Annie Leibovitz for Vanity Fair, soft cinematic quality ``` ### Prompt 03.2 — Sketch ao corpo (sequência cinematográfica) ``` 4-frame sequence storytelling: (1) hand-sketched bridal gown design on cream paper, (2) fabric being cut, (3) bodice fitting on model, (4) finished gown on bride - all in same color palette of ivory cream nude, editorial fashion documentary style, Refinery29 visionary quality, cinematic 35mm film grain ``` ### Prompt 03.3 — Gabi atendendo (atelier visit) ``` Authentic candid photograph of brunette Brazilian bridal designer in her 40s in elegant black dress kneeling to adjust hem of bridal gown on smiling young bride client in private fitting salon, soft window light, intimate trust between designer and bride, no posed gestures, editorial Vogue Brasil bridal feature quality, Annie Leibovitz aesthetic ``` --- ## 🎯 PILAR 04 — Vestido (storytelling completo) ### Prompt 04.1 — Vestido Verônica · 12 meses processo ``` 12-frame storytelling collage: month-by-month progression of Brazilian haute couture bridal gown made of renaissance lace - from initial pencil sketch (month 1), fabric selection (month 2), pattern cutting (month 3), embroidery start (month 4-6), bodice construction (month 7-9), final fittings (month 10-11), bride wearing on wedding day (month 12) - all images linked by warm cream color palette, editorial timeline, Vogue Business feature quality ``` ### Prompt 04.2 — Bride no altar com vestido couture nordestino ``` Editorial bridal portrait of Brazilian bride in her 30s wearing custom renaissance-lace haute couture wedding gown by Brazilian designer, photographed in São Paulo modernist garden chapel, golden hour, single soft natural light, gown features intricate Northeast Brazilian lace bodice and flowing silk train, color palette of ivory and warm cream, dignified contemporary elegance, no kitsch, Vogue Bride International quality ``` --- ## 🎯 PILAR 05 — Impacto Olhar do Sertão (ESG real) ### Prompt 05.1 — Poço artesiano · família recebendo água ``` Documentary editorial photograph of Northeast Brazilian family receiving water from newly-installed artesian well, quiet dignity, semi-arid landscape behind, real-photographed not posed, Sebastião Salgado meets contemporary editorial, golden hour, color grade of warm earth tones, no poverty exoticism, dignified human story, National Geographic feature quality ``` ### Prompt 05.2 — Casa nova programa habitacional ``` Wide editorial photograph of newly-built simple white-washed Northeast Brazilian home with new tile roof, family in front yard with bougainvillea, mid-afternoon sun, color palette of cream stucco and terracotta tile, architectural dignity, documentary fashion-meets-impact aesthetic, RIBA award-quality ``` ### Prompt 05.3 — Infográfico Olhar do Sertão (números reais) ``` Editorial infographic poster style: minimalist data visualization on cream linen background, large numbers in elegant serif typography "450 artisans · 23 wells · 87 homes · 20 years", framed by single delicate renaissance lace motif, museum exhibition quality, Vogue Business feature design ``` --- ## 🎯 BÔNUS — Capas de coleção / hero do site ### Prompt B.1 — "Bridal Forever" · capa campanha ``` Cinematic editorial fashion campaign image: Brazilian bride and her mother (one in 30s, other in 60s, both in haute couture cream gowns), seated together in modernist Brazilian garden, holding hands quietly, the matriarch's gown subtly older but timeless, both gowns made by same atelier with renaissance lace, generational continuity narrative, golden hour, single soft light, Vogue Brasil cover quality, no kitsch ``` ### Prompt B.2 — Trunk Show Lisboa · convite ``` Editorial campaign photograph for haute couture trunk show event in Lisbon: elegant Brazilian woman in evening gown standing in marble archway of Reservatório das Águas Livres at golden hour, single window of warm light behind, atmosphere of European old money meets Brazilian warmth, fashion editorial Vogue Business cover quality, color palette of cream and rust ``` ### Prompt B.3 — Atelier Privé tier · imagem premium ``` Private salon photograph: beautifully appointed jewel-box bridal showroom with dark walnut walls, single ivory bridal gown on antique mannequin under soft museum-quality lighting, marble table with champagne flutes and embroidery samples, atmosphere of Cartier high jewelry private viewing meets atelier, editorial high-end retail interior photography ``` --- ## 🎯 VÍDEO — Reels seriado (Sora / Veo / Runway) ### Prompt V.1 — Reel 30s "Acordo às 5h" ``` Vertical 9:16 cinematic video, 30 seconds. Documentary intimate portrait of Brazilian artisan woman in her 60s waking before sunrise in semi-arid Northeast: opens with hand reaching for renaissance-lace work on bedside table, pulls back to face in soft pre-dawn light, walks barefoot to porch, sits down at her work, threads needle. Color grade warm cream and dusty blue. Voiceover in Portuguese (calm female narrator): "Acordo às 5h. Antes do sol. Sou rendeira há 32 anos." Music: contemplative single piano + ambient Northeast birdsong. End on macro shot of needle entering lace. Style: Refinery29 visionary documentary meets Sebastião Salgado. ``` ### Prompt V.2 — Reel 45s "Do papel ao corpo" ``` Vertical 9:16 cinematic video, 45 seconds. Sequence: (1) charcoal sketch of bridal gown on cream paper, hand drawing, 5s; (2) fabric cutting on marble atelier table in São Paulo, 8s; (3) renaissance lace being hand-embroidered macro shot, 8s; (4) bodice fitting on model in atelier, 10s; (5) finished gown reveal in mirror with bride emotional reaction, 10s; (6) wedding altar reveal with full gown, 4s. Color grade: ivory cream throughout, warming to golden hour at end. Music: minimal piano building to single cello note at end. No voiceover, only ambient atelier sounds. End card: "Atelier do Sertão ao Couture™ · Martha Medeiros". ``` ### Prompt V.3 — Reel 30s "O poço que vocês compraram" ``` Vertical 9:16 cinematic video, 30 seconds. Open on close-up: bride's hand pouring water from glass at wedding reception (5s) → cut to wide shot of artesian well being inaugurated in Northeast village, family with full water bucket (8s) → cut to elderly artisan smiling holding finished lace at her doorstep (5s) → text overlay numbers appearing: "1 vestido = 1m³ água doce · 23 poços · 8.400 famílias" (8s) → end on Martha Medeiros logo on cream background (4s). Music: single delicate piano, no narration. Color grade: warm earth tones throughout. Style: TOMS commercial meets Vogue Business documentary. ``` --- ## 🎯 PROMPTS MÁGICOS — pra rodar tudo de uma vez ### Prompt MEGA — gerar 10 hero images coleção 2027 ``` Brazilian haute couture editorial campaign series, 10 images in unified visual language: 1. Bride in renaissance-lace gown in São Paulo modernist garden, golden hour 2. Mother and daughter (60s and 30s) in matching cream gowns, sitting together in walnut atelier 3. Macro hand of artisan threading renaissance lace, single window light 4. Bride and groom traditional wedding altar São Paulo chapel 5. Group shot 4 generations of Brazilian women in cream gowns, family heirloom narrative 6. Atelier workshop wide shot with multiple bridal gowns in progress 7. Trunk show evening gala Lisbon Reservatório das Águas Livres 8. Bride looking out chapel window pre-ceremony, intimate moment 9. Detail macro of bridal gown bodice with renaissance lace and pearl beading 10. Founder portrait sitting in atelier wearing black surrounded by sketches All images: cream/ivory color palette with warm rust accents, single natural soft light, no harsh shadows, Annie Leibovitz meets Sebastião Salgado meets Vogue Brasil bridal cover, dignified contemporary not folkloric, editorial fashion documentary unified series ``` --- ## ⚙️ Glossário de termos pra IA | Termo a usar | Termo a EVITAR | |---|---| | "renaissance lace" / "Northeast Brazilian lace" | "folkloric" / "ethnic" | | "documentary editorial" | "lifestyle" / "fashion catalog" | | "Sebastião Salgado quality" | "stock photo" | | "Vogue Brasil bridal cover" | "wedding magazine" | | "modernist Brazilian garden" | "tropical" / "exotic" | | "atelier" / "couture" | "boutique" / "shop" | | "dignified contemporary" | "traditional" | | "warm cream and rust palette" | "vibrant" / "colorful" | | "single natural soft light" | "studio light" / "flash" | | "no kitsch" | (deixar em todo prompt) | --- ## 💰 Custo estimado pra produzir os 9 Reels - **Sora Pro**: ~$200/mês · gera 50+ vídeos curtos / mês (suficiente) - **Midjourney v7 Pro**: ~$30/mês · 200+ imagens estáticas · usar pra capas + B-roll - **Edição**: Adobe Premiere com Sensei + ElevenLabs voice (~$50/mês) - **Trilha**: Epidemic Sound ou Artlist · ~$20/mês **Total de stack IA:** mensalidade modesta pra produzir 9 Reels Vogue-quality + 30 stories. Compare: dias de filmagem profissional do nicho luxo. **ROI:** mídia ganha estimada (Vogue Business, BoF, WWD coverage) significativa em PR value. --- ## 🚀 Próximo passo Esses prompts são pra você rodar externamente em Midjourney/Sora. A versão completa Accelera 360 inclui o roteiro completo dos 100 episódios, calendário de produção 12 meses, briefing de filmagem em campo, e gestão de conteúdo no atelier. 🔗 https://accelera360.com.br/ 🚀 Aplique: https://yayforms.link/4bRG5aE